Central control, local execution
Brand management portal
Brand management software for brands marketing across hundreds of locations. Your guidelines, templates, and approvals in one system, so local teams can customize what they need without waiting on your central team.
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Keep guidelines where people actually work
Guidelines in a PDF get read once and then ignored. Put them in the same place as the templates and assets people use, and they get followed. Set your rules for logo use, colour, tone and imagery, then link straight to the approved files that follow them.
Local customization, without the approval queue
Your team builds the template once and decides which parts stay locked. Locations change the text, swap an image, add their address and opening hours, then publish. Nothing goes out off-brand, and nobody's waiting three days for sign-off on a change of phone number.
Approvals only where you need them
Some content needs a check before it goes live. Most doesn't. Set approval flows on the campaigns and asset types that matter, and let everything else run without your team in the middle of it.
“Marvia enables us to provide our franchisees the possibility to develop local marketing activities and campaigns, while the HQ is able to control the quality of the designs that are being used locally without costing too much time..”
Stefan MouwenLocal Store Marketing Manager, Domino's
See who's using the brand, and who isn't
You get a clear view of which locations are active, which templates get used and which assets are being downloaded. That tells you where adoption is strong and which locations need a nudge, rather than guessing at it.
Everything in one calendar
Campaigns, activities, and launch dates in one shared calendar, linked to the materials each one needs. Users can see what's coming and get notified when new content is ready.