MARVIA VS BRANDMUSCLE

When you need a marketing platform built for franchises

While BrandMuscle (now Ansira) excels at enterprise channel marketing, multi-location brands and franchises choose Marvia to solve their unique local marketing challenges.

Brands with distributed teams get:

The ability to turn any InDesign file into a brand template
Automatic content personalization based on each user's location and role
Marketing coordination tools like a calendar and creative request system

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How Marvia delivers what distributed brands need

BrandMuscle

Digital asset management

Store and manage all your assets in one location

Enterprise-grade asset storage

Customizable templates

Easily upload your existing InDesign files and convert them to brand templates

Create brand templates within the platform, but there’s no way to convert an existing InDesign file

Custom brand portal

Complete white label brand experience

Add your logo and colors to Ansira's platform

Purpose-built for distributed marketing

Manage multiple locations and/or brands in one platform

Enterprise automation platform requiring complex setup and technical resources

Built-in creative request system

Built-in workflow for requesting, approving, and delivering custom designs

No creative request management

Marketing calendar

Enhance visibility into what marketing campaigns are happening and when

Use separate tools to coordinate campaigns across locations

Marketing shop

Centralize ordering by integrating your suppliers and vendors

Manage outside vendors in separate tools

Implementation support

Partner with Customer Success to create an onboarding plan that works for you

Enterprise-grade implementation requiring dedicated technical resources

What this means for your business

Localized 360° marketing

60% faster campaign rollouts across all partners and channels.

While BrandMuscle (now Ansira) uses AI-powered automation to align partner networks, Marvia drives your entire marketing ecosystem from creation to implementation.

Effortless branded customization

100% brand consistency with complete local relevance for every location

No more waiting, workarounds, or off-brand content, just the perfect balance of guardrails and freedom.

Partnership-level support

Dedicated success team that understands distributed marketing challenges.

Beyond basic support, we're partners invested in your local marketing success at every location.

Escape the traditional limitations

The complete solution

Marvia is a single platform that seamlessly manages your brand, ensuring consistency across all channels.

On-brand tailored templates for both print and digital campaigns, to personalize materials with safeguards
Automate distribution for hands-off, personalized marketing rollouts, including on social media
Provide analytics and reports, giving insights into usage and effectiveness

Customize in under a minute

User-friendly and flexible

While traditional web-to-print solutions can be cumbersome and require extensive training, Marvia’s platform is designed to be easy for users of all levels.

An intuitive interface made for self-service, removing the learning curve while increasing usage
Unparalleled customization options with a branded portal
Effortlessly scales, localizes, and automates with your growing needs

Adjusts to your needs, not the other way around

Advanced integrations and support

Build stronger relationships through Marvia's advanced integration capabilities and support.

Adjust the workflows to your usage, and connect with social media, suppliers, and more
Benefit from biweekly updates for security, enhancements, and new features
Get exceptional customer support with our dedicated team ensuring smooth operations

Features you'll love

Content Automation Creates content automatically with custom DNA data for impactful, on-brand delivery. Eliminates bottlenecks and errors.

Digital Asset Management Centralizes your assets, improving efficiency and consistency. Say goodbye to lost files and scattered materials.

Marketing Calendar Gets rid of long email threads or static PDFs and keeps everyone working with your brand in sync.

Webshop Consolidates your preferred suppliers into one, offering a convenient one-stop shopping experience.

Analytics & Reporting Delivers insights on portal use and campaign success to enhance engagement and marketing tactics.

Template Studio Turns your designs into dynamic, editable templates in minutes, allowing your users to easily create on-brand content.

"All you need for distributed marketing in one platform"

StefanLocal Store Marketing Manager - Domino's Pizza

“We're seeing differences in the performance of stores that are active on a local level and stores that are not. The participating stores turn out to have better performance, not only in sales and order growth but also in profitability.”

JennaMarketing Director - Boston Pizza

“It’s a true partnership. Marvia is always bringing new ideas and developments forward to offer value and benefits for our brand. They are also willing to invest in development that we need and see as valuable, especially when they think it will benefit their other partners."

Courtney VP of Marketing - Kidstrong

"Marvia has always been super responsive ... Anything that we have sent them, it's always a positive, 'we'll figure out a solution for that.' I don't think I've ever heard a ‘no’ ... Marvia always comes to the table with a solution, which I think is the most important thing in a partnership."

Stephanie Director of Branding - The WAC

"I like that it's a global company that still has more of a personal touch. You know, Marvia's not just like a cookie cutter ... They just seem like a good group of people."

WalimeJohnny's Burgers

"All restaurants are now provided with the right Johnny's Burger marketing materials. We have a much better on-brand visibility on all channels: in-store, offline, and online. Marvia's solutions offer a scalable marketing tool to support Johnny's Burger in national growth."

RosalindaMarketing & Communication Advisor

“Using Marvia not only saves us a lot of time, but we also know for sure that the communications are fully in line with our brand identity. Very important, especially in a franchise organization! Marvia is easy to use: our franchisees can easily and quickly find all the information they need to get started with their local marketing. Furthermore, Marvia is always developing, so the platform always remains up to date.”

Transform your marketing today

Discover how much local marketing impact you're currently leaving on the table. Our personalized demo shows exactly how Marvia can transform your specific marketing challenges into measurable results.

What you'll see in your custom demo

Your brand materials seamlessly adapted for local markets
How Marvia streamlines what BrandMuscle can't: distribution, implementation, and tracking
Side-by-side comparison of your current process vs. the Marvia approach

"In just 30 minutes, Marvia showed us how to solve brand challenges we'd been struggling with for years. We moved beyond just designing materials to actually implementing them across all our locations."
Marketing Director // Food Franchise