MARVIA VS MARQ

When your brand needs more than just templates

While Marq (formerly LucidPress) excels at brand template creation, multi-location brands and franchises choose Marvia to activate their local marketing potential.

Brands with distributed teams get:

Local marketing automation that goes beyond templates to drive real results
Effortless distribution across social channels and ad platforms from one, integrated solution
Campaign management built specifically for coordinating across multiple locations
Performance analytics that track local engagement, not just template usage

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How Marvia delivers what distributed brands need

		Marq
Customizable templates	Easily upload your existing InDesign files and convert them to brand templates	Create brand templates
Digital asset management	Store and manage all your assets in one location	Integrate with a different DAM solution
Custom brand portal	Let your branding shine across the entire experience, not just the logo	Add your logo to Marq's platform
Purpose built for distributed marketing	Manage multiple locations and/or brands in one platform	Use workarounds to manage multiple locations or brands
Direct ad publishing	Localize and publish ads directly from the platform	Export files and manually upload to ad platforms
Marketing calendar	Enhance visibility into what marketing campaigns are happening and when	Use a separate tool to coordinate campaigns across locations
Creative requests	Create an intake form for one-off requests, saving you time for more strategic marketing	Handle one-off requests through email or separate project management tools
Marketing shop	Centralize ordering by integrating your suppliers and print vendors	Manage outside vendors in a separate tool

What this means for your business

Localized 360° marketing

60% faster campaign rollouts across all partners and channels.

While Marq excels at creating brand templates, Marvia drives your entire marketing ecosystem from creation to implementation.

Effortless branded customization

100% brand consistency with complete local relevance for every location

No more waiting, workarounds, or off-brand content, just the perfect balance of guardrails and freedom.

Partnership-level support

Dedicated success team that understands distributed marketing challenges.

Beyond basic support, we're partners invested in your local marketing success at every location.

Stop juggling multiple platforms

The Complete Solution

Marvia is a single platform that seamlessly manages your brand, including print and digital assets, ensuring consistency across all channels.

Create on-brand templates for both print and digital campaigns, and customize marketing materials while safeguarding brand standards
Automate distribution for hands-off, localized marketing rollouts, including social media
Provide analytics and reports, giving insights into usage and effectiveness

Customize in under a minute

User-Friendly and Flexible

While traditional web-to-print solutions can be cumbersome and require extensive training, Marvia’s platform is designed to be easy for users of all levels.

An intuitive interface made for self-service, removing the learning curve while increasing usage
Unparalleled customization options with a branded portal
Effortlessly scales, localizes, and automates with your growing needs

Adjusts to your needs, not the other way around

Advanced Integrations and Support

Build stronger relationships through Marvia's advanced integration capabilities and support.

Adjust the workflows to your usage, and connect with social media, suppliers, and more
Benefit from biweekly updates for security, enhancements, and new features
Get exceptional customer support with our dedicated team ensuring smooth operations

"All you need for distributed marketing in one platform"

StefanLocal Store Marketing Manager - Domino's Pizza

“Marvia enables us to provide our franchisees the possibility to develop local marketing activities and campaigns, while the HQ can control the quality of the designs that are being used locally without costing too much time. In addition, the ordering and distribution process of materials for national campaigns is completely automated and offers a lot possibilities for personalization to franchisees.”

AliceBrand Coordinator - KidStrong

“The Marvia support team excels in their dedication. They consistently work hard to ensure positive experiences for both our company and our franchisees. Marvia is continually improving its product, and I've seen impactful updates and features that enhance the user experience. ”

NienkeCOO - fit20

"Marvia offers us consistent communication, with a clear corporate identity, on a global level. Thanks to the Dynamic Templates, franchisees around the world have direct access to the latest marketing creative and can make it relevant locally."

UlrikeHead of Marketing - New York Pizza

“We are incredibly happy to now be able to allow our franchise partners to receive customized marketing materials in a simple way with this toolbox. In addition, the toolbox not only facilitates our work in marketing through dynamic adaptations and automations but also helps our partners, such as our creative agency, to deliver faster and with greater quality assurance. We are sure that this will enable us to further advance our marketing and sales goals.”

WalimeJohnny's Burgers

"All restaurants are now provided with the right Johnny's Burger marketing materials. We have a much better on-brand visibility on all channels: in-store, offline, and online. Marvia's solutions offer a scalable marketing tool to support Johnny's Burger in national growth."

RosalindaMarketing & Communication Advisor

“Using Marvia not only saves us a lot of time, but we also know for sure that the communications are fully in line with our brand identity. Very important, especially in a franchise organization! Marvia is easy to use: our franchisees can easily and quickly find all the information they need to get started with their local marketing. Furthermore, Marvia is always developing, so the platform always remains up to date.”

Transform your marketing today

Discover how much local marketing impact you're currently leaving on the table. Our personalized demo shows exactly how Marvia can transform your specific marketing challenges into measurable results.

What you'll see in your custom demo

Your brand materials seamlessly adapted for local markets
How Marvia streamlines what Marq can't: distribution, implementation, and tracking
Side-by-side comparison of your current process vs. the Marvia approach

"In just 30 minutes, Marvia showed us how to solve brand challenges we'd been struggling with for years. We moved beyond just designing materials to actually implementing them across all our locations."
Marketing Director // Food Franchise