Rae Repanshek

Rae Repanshek is a Product Marketer at Marvia, where she brings the franchise marketing platform to life through storytelling. She conducts extensive user research and customer interviews to uncover the real challenges franchise marketers face when scaling across hundreds of locations, and then translates these insights into go-to-market strategies and feature launches that get results. She also conducts market and competitive research to inform product innovations and then shares what she learns about franchise marketing trends and the evolving needs of growing franchise brands.

Blog Post by Rae Repanshek

Rae Repanshek Aug 14, "25 2 min read

Release Notes Summer 2025: Template Studio, Workflow Updates, and Platform Improvements

Discover Marvia's Summer 2025 updates, featuring Template Studio, Workflow Updates, ...

Rae Repanshek Feb 5, "24 3 min read

Choosing for success: building vs buying a distributed marketing platform

Navigate the build vs buy dilemma for distributed marketing platforms. Discover key ...

Rae Repanshek Sep 1, "23 3 min read

Franchises need local marketing automation software. Here's why.

Discover why local marketing automation software is crucial for franchises. Don't miss ...

Rae Repanshek Aug 29, "22 8 min read

Marketing Resource Management 101

Marketing resource management can be a real headache, but with the right tools, it ...

Rae Repanshek Aug 23, "22 9 min read

9 Ways to Overcome Healthcare Marketing Challenges

Healthcare marketing challenges might seem overwhelming. Read our tips for how to ...

Rae Repanshek Jul 5, "22 9 min read

How to make a case for DAM internally

Learn how to make a case for DAM internally. DAM Software is a great investment for ...

Rae Repanshek Apr 22, "22 8 min read

What Is the Added Value of a Brand Portal?

Maximize productivity and brand consistency by centralizing brand assets with a Brand ...

Rae Repanshek Mar 31, "22 5 min read

What is Brand Asset Management?

Brand identity goes way beyond just a logo and a mission statement. Here’s how brand ...

Rae Repanshek Sep 9, "21 7 min read

Ride the New Marketing Wave Using a Cloud Digital Asset Management System

To keep your digital assets secure, scalable, and organized, you need a cloud-based ...

Rae Repanshek Jun 30, "21 7 min read

Brand Management Software: creating a unified brand experience

Cloud-based brand management software allows you to establish a style guide for your ...

Rae Repanshek Jun 3, "21 8 min read

What Is Digital Asset Management (DAM) And How It Impacts Your Business

What exactly is digital asset management (DAM)? Simply put, it's a way to store all ...

Rae Repanshek May 6, "21 7 min read

DAM vs MRM vs PIM: which system is right for you?

DAM vs PIM vs MRM: which system should you use? Read our article on how to know which ...