Slice of success
How Boston Pizza's Valentine's Day campaign hit $7M in one day while supporting local charities
January 7, 2026 • 12:00 PM CET • virtual event
About slice of success
Join us for an inside look at how Boston Pizza executed its highly successful Valentine’s Day campaign across 370+ locations; from campaign planning and creative development to empowering franchisees and ensuring consistent execution across the network to achieve a $7M hit in one day while supporting local charities.

Our speakers

Marketing Director
Jenna oversees Boston Pizza’s local marketing and community programs, helping restaurants across Canada build genuine connections through events, national campaigns, and fundraising that make a real difference in their communities.
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Director of North America
Christopher guides franchise brands in using marketing automation to scale their operations. He shares practical insights gained from working closely with franchise marketers, ranging from emerging brands to established networks, across North America.
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