Nienke Zijsling

Nienke Zijsling is Head of Marketing at Marvia, helping franchise brands scale their marketing operations, without increasing headcount. She brings a global perspective to franchise marketing trends and regularly shares insights on scaling marketing operations across hundreds of locations.

Blog Post by Nienke Zijsling

Nienke Zijsling Jan 21, "21 8 min read

Local Marketing Trends for 2021

5 Local Marketing Trends you can't ignore in 2021. Make sure you know what's going on and ...

Nienke Zijsling Oct 20, "20 4 min read

5 Ideas for Localizing Your Retail Marketing

Think global, act local, should be the starting point for large retailers. But how to act ...

Nienke Zijsling Aug 14, "20 4 min read

4 Ways Local Marketing Automation Can Help You Reduce Marketing Costs

Here are 4 ways local marketing automation can help you reduce marketing costs.

Nienke Zijsling Jun 9, "20 4 min read

Why your (inter)national brand needs local marketing

Local marketing isn't just for local businesses. Here are 5 reasons why your national ...

Nienke Zijsling Apr 13, "20 4 min read

How to maintain brand consistency in these uncertain times

Business is rapidly changing, communicating with customers has never been more important. ...

Nienke Zijsling Apr 8, "20 7 min read

How local marketing helps businesses to remain visible during COVID-19

Here's a guide to help your business navigate through COVID-19 and beyond. Remain visible ...

Nienke Zijsling Oct 11, "19 3 min read

Local Marketing: 5 common mistakes

Local marketing can be quite a challenge. In this blog, we show you five common mistakes ...

Nienke Zijsling Jun 29, "18 3 min read

Consistent Brand Identity: why its important

Brand identity. Every company should have one. But the presence alone is not enough. In ...