Latest news and insights by Marvia
Marvia 16.09.2021 14 min read

9 Strategies to Achieve Brand Consistency in a Franchise

Branding spreads far beyond visuals and fonts that make people recognize your brand. It ties back to customer ...
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Nienke Zijsling 19.08.2021 20 min read

Google Local Campaigns: Boost Sales in your Physical Location

Creating local campaigns in Google Ads has been possible for a while. Still, the impact of COVID-19 has ensured that ...
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Marvia 2.08.2021 11 min read

How to Craft a Winning Franchise Marketing Strategy

Franchise marketing requires a different approach to traditional marketing and is ofter far more challenging. ...
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Nienke Zijsling 14.05.2021 11 min read

7 Local store marketing ideas for multi-location restaurants

Localized marketing is an essential component for running a successful multi-location restaurant. With the ...
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Julie van Strien 26.01.2021 16 min read

Everything you need to know about franchise marketing

Many people think it's easy to be a franchisee, especially when it comes to marketing. After all, you have a large and ...
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Nienke Zijsling 9.06.2020 8 min read

Why your National Brand needs Local Marketing

Every marketer has heard it at least once: brands that are closest to their customers will ultimately win. But how do ...
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Joep Donders 22.11.2019 5 min read

Marvia on Local Marketing at Franchise+ Event 2019

The annual edition of the Franchise + Event, the dutch inspiration event for franchisers, took place on November 21. A ...
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Nienke Zijsling 11.10.2019 6 min read

Local Marketing: 5 Most Common Mistakes

Local marketing is of enormous importance for almost every business, but the use of local marketing is not as simple as ...
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