All brand materials available for every reseller and partner
Duux has been the specialist in air treatment for twenty years. With their wide range in air treatment products, they respond to the growing demand caused by increasing pollution worldwide. Duux products guarantee healthy and comfortable indoor air all year round. This, in combination with eye-catching designs that fit into any interior, has ensured Duux is now a well-known, international electronics brand with more than 2500 sales points in more than 30 countries.
Before Duux was using Marvia, brand materials were shared with resellers by creating folders in a basic cloud system. WeTransfer was also often used to share files with partners such as print suppliers.
The issues they faced included:
One central solution that makes it possible for resellers and partners to get access to Duux content such as photos, videos and logos anywhere, anytime.
Marvia has developed a custom-made portal that is completely designed in accordance with the Duux brand guidelines. The portal consist of a DAM, Digital Brand Guidelines and a webshop for POS materials.
The Duux Brand Portal is now the central point for resellers and partners to obtain Duux assets. All over the world they have access to the latest photos and videos of Duux products and can immediately download them in the desired file formats. This has resulted in an increased number of asset downloads and POS material orders.
By combining the DAM with the digital corporate identity guide, resellers are now also better informed about how to use branded materials. This activates them to use assets correctly. Moreover, they can now download files everywhere, quickly and easily, which tackles the use of outdated or incorrect materials. Duux content that is visible both online and in stores now looks neat and reliable, which strengthens brand value.
Resellers and partners can now search for photos of Duux products, logos or campaign materials themselves. Thanks to the Duux Brand portal, their marketing department no longer needs to send files or share Dropbox folders. This is enormously relieving for the team and has enabled them to focus again on creating campaigns and content.