Distribute out-of-home ads on a local level
Out-of-home advertising (OOH) or outdoor advertising is a highly effective way to reach your audience when they are not home. Our out-of-home partners are specialized in planning and purchasing (digital) OOH. Every type of out-of-home advertising is conceivable, from advertisements at bus shelters and train stations to billboards, cinema advertising, scaffolding banners, and window advertising. Using innovative planning tools, we know precisely where your target audience is and which out-of-home locations are the best for achieving your company's goals.
How does it work?
Our out-of-home integration enables your local users to place ads on local out-of-home units themselves. When local partners order a campaign, they can customize the content by using branded templates. Next, they can select out-of-home advertising as one of the distribution channels. Based on data, the most appropriate out-of-home locations for the particular branch are automatically shown. The user only has to select the amount of out-of-home units that are offered in packages. After choosing the package and the distribution week, costs will be directly visible.
- Choose from predefined packages (Bronze, Silver, Gold), each with its selection of locations
- Let the user plan their weeks and locations based on pinpoints on the map
- Let the users create their local expressions in the Marvia editor
- Book directly with the out-of-home partner, without manual actions from HQ
Don't take our word for it
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At Marvia, we help brands to activate their local marketing potential. We give brands tools that deliver measurable local marketing results with less time and effort.
Out-of-Home advertising is one of many cool features that help you distribute your campaigns on a local level. Check out some of the other features that help you get the most out of local marketing.