📍 FBR Summit 2026
📅 October 28-30, 2026 - Hilton Austin Downtown, Austin, TX
Austin, here we come!
We are so excited to return to the FBR Summit in Austin in just a few weeks! Every year, this event gathers forward-thinking franchise leaders to tackle the industry’s biggest opportunities and challenges. It’s an incredible space to connect, share proven tactics, and set the tone for where franchising and franchise marketing is headed next.
Franchise Marketing Insights from FBR x Marvia
Come by our table to get the latest franchise marketing insights. Earlier this year, we partnered with Franchise Business Review to conduct an original research study designed to surface real data on how franchise brands enable local marketing execution, where the friction is, and what the best-performing brands are doing differently. We've analyzed the results and are excited to share what we learned at the summit.
Swing by our table
Franchise marketing that actually works at the local level. Simple for busy operators, powerful for driving revenue.
Haven't heard of us before? Marvia is a distributed marketing platform specifically designed for franchises and multi-location brands. We give central marketing teams everything they need to scale local marketing, while reducing one-off customization requests.
We empower brands like Domino's, Burger King, KFC, and HomeWell to safeguard brand consistency while giving local owners total freedom to market effectively—no design skills needed. After switching to Marvia, Domino's saw an 83% drop in localization tickets and saved $3,000 weekly. Visit our table to see how easy it really is.
Real brands, real results
Still not convinced? Don't just take our word for it—here's how Marvia is helping franchise brands like yours scale their marketing:
See how HomeWell Care Services scales brand-compliant local marketing across 130+ franchise locations. As the home care brand rapidly expanded, their rigid legacy platform couldn't keep up with complex state regulations, forcing franchisees off-brand and overloading the central marketing team. By switching to Marvia, HomeWell empowered franchisees to customize localized, state-compliant assets in minutes while maintaining strict brand control. The result? A 60% increase in platform adoption, massive time savings for corporate designers, and effortless brand scaling.
See how Jeremiah's Ice, a quick-service restaurant franchise, maintains consistency across 180+ locations. When they hit a wall with their previous marketing platform, Marq, the central marketing team’s only designer was bogged down in requests, often with a three-week turnaround time. Now that they've switched to Marvia and consolidated all their marketing efforts in one platform, they're easily able to scale without sacrificing quality or consistency.
See how fit20 maintained brand consistency while expanding globally across 140+ studios. Rapid international growth made it hard for franchisees to access the right marketing assets and create on-brand materials. With Marvia, fit20 centralized its brand portal, digital asset library, and editable templates, and enabled direct social posting for local teams. Franchisees now create and download marketing materials independently, ensuring consistent, localized communication.
See you there! 🏆
