Tech has birthed great things for marketing: automation, data analysis, machine learning, and software have all helped marketers save time and money while speeding up their processes. However, as well as birthing all of these juicy benefits, it’s also brought a whole load of confusing acronyms with it, including DAM, PIM, and MRM.
The slew of letters and accompanying complex systems is difficult for a lot of business owners to get their heads around. In response to this, Marvia has put together a guide that will help clear the confusion.