MARVIA VS BRANDFOLDER

When your brand needs more than just digital asset management

While Brandfolder excels at digital asset management for creative teams, growing franchises and multi-location brands and franchises choose Marvia for distributed marketing that drives real local results.

Brands with distributed teams get:

Built-in creative request management
Direct ad and social publishing
Marketing calendar, marketing shop, and other franchise-specific features

Schedule your personalized demo

How Marvia delivers what distributed brands need

Brandfolder

Digital asset management

Store and manage all your assets in one location

Enterprise-grade asset storage

Customizable templates

Easily upload your existing InDesign files and convert them to brand templates

Create brand templates for large enterprise teams

Custom brand portal

Complete white label brand experience

Add your brand’s logos, colors, and fonts

Purpose-built for distributed marketing

Manage multiple locations and/or brands in one platform

General DAM solution requiring multiple tools for franchise coordination

Built-in creative request system

Handle creative requests directly in the platform

Switch to Smartsheet to manage projects

Direct ad publishing

Localize and publish ads directly from the platform

Export files and manually upload to ad platforms

Marketing calendar

Enhance visibility into what marketing campaigns are happening and when

Use a separate tool to coordinate campaigns across locations

Marketing shop

Centralize ordering by integrating your suppliers and vendors

Use a separate tool to order promotional products

Customizable user roles and permissions

Automatically populate data and content based on each person’s unique profile with Marvia DNA

Apply one of three generic roles: Admin, Collaborator, or Guest

What this means for your business

Localized 360° marketing

60% faster campaign rollouts across all partners and channels.

Brandfolder excels at organizing your digital assets. But if you want to grow, then storage alone isn't enough. Marvia drives your entire marketing ecosystem from creation to implementation.

Effortless branded customization

100% brand consistency with complete local relevance for every location

No more waiting, workarounds, or off-brand content, just the perfect balance of guardrails and freedom.

Partnership-level support

Dedicated success team that understands distributed marketing challenges.

Beyond basic support, we're partners invested in your local marketing success at every location.

Escape the traditional limitations

The complete solution

Marvia is a single platform that seamlessly manages your brand, ensuring consistency across all channels.

Create on-brand tailored templates for both print and digital campaigns, to personalize materials with safeguards
Automate distribution for hands-off, personalized marketing rollouts, including on social media
Provide analytics and reports, giving insights into usage and effectiveness

Customize in under a minute

User-friendly and flexible

While traditional web-to-print solutions can be cumbersome and require extensive training, Marvia’s platform is designed to be easy for users of all levels.

An intuitive interface made for self-service, removing the learning curve while increasing usage
Unparalleled customization options with a branded portal
Scales and automates with your growing needs

Adjusts to your needs, not the other way around

Advanced integrations and support

Build stronger relationships through Marvia's advanced integration capabilities and support.

Adjust the workflows to your usage, and connect with social media, suppliers, and more
Benefit from biweekly updates for security, enhancements, and new features
Get exceptional customer support with our dedicated team ensuring smooth operations

Features you'll love

Content Automation Automates content creation with custom DNA data for impactful, on-brand delivery—eliminates bottlenecks and errors instantly.

Digital Asset Management Say goodbye to lost files and scattered brand materials. Centralize your assets boosting efficiency and consistency.

Marketing Calendar Gets rid of long email threads or static PDFs and keeps everyone working with your brand in sync.

Webshop Consolidates your preferred suppliers' shops into one, offering a convenient one-stop shopping experience.

Analytics & Reporting Delivers insights on portal use and campaign success to enhance engagement and marketing tactics.

Template Studio Turns your designs into dynamic, editable templates in minutes, allowing your users to easily create on-brand content.

"All you need for distributed marketing in one platform"

StefanLocal Store Marketing Manager - Domino's Pizza

“We're seeing differences in the performance of stores that are active on a local level and stores that are not. The participating stores turn out to have better performance, not only in sales and order growth but also in profitability.”

JennaMarketing Director - Boston Pizza

“It’s a true partnership. Marvia is always bringing new ideas and developments forward to offer value and benefits for our brand. They are also willing to invest in development that we need and see as valuable, especially when they think it will benefit their other partners.”

StephanieDirector of Branding - The WAC

"I like that it's a global company that still has more of a personal touch. You know, Marvia's not just like a cookie cutter ... They just seem like a good group of people."

CourtneyVP Marketing - Kidstrong

“Marvia has always been super responsive ... Anything that we have sent them, it's always a positive, 'we'll figure out a solution for that.' I don't think I've ever heard a ‘no’ ... Marvia always comes to the table with a solution, which I think is the most important thing in a partnership.”

WalimeJohnny's Burgers

"All restaurants are now provided with the right Johnny's Burger marketing materials. We have a much better on-brand visibility on all channels: in-store, offline, and online. Marvia's solutions offer a scalable marketing tool to support Johnny's Burger in national growth."

RosalindaMarketing & Communication Advisor

“Using Marvia not only saves us a lot of time, but we also know for sure that the communications are fully in line with our brand identity. Very important, especially in a franchise organization! Marvia is easy to use: our franchisees can easily and quickly find all the information they need to get started with their local marketing. Furthermore, Marvia is always developing, so the platform always remains up to date.”

Transform your marketing today

Discover how much local marketing impact you're currently leaving on the table. Our personalized demo shows exactly how Marvia can transform your specific marketing challenges into measurable results.

What you'll see in your custom demo

Your brand materials seamlessly adapted for local markets
How Marvia streamlines what Brandfolder can't: distribution, implementation, and tracking
Side-by-side comparison of your current process vs. the Marvia approach

"In just 30 minutes, Marvia showed us how to solve brand challenges we'd been struggling with for years. We moved beyond just designing materials to actually implementing them across all our locations."
Marketing Director // Food Franchise